TMCnet.com has a January 20, 2005 story via the Business Wire from CNET News.com entitled CNET News.com Introduces TrackBack, Linking Blog Commentary to CNET News.com Stories. As written there:
"TrackBack is an emerging protocol that allows Web sites to automatically store records of any links which occur between them. For example, for each article produced by CNET News.com, TrackBack automatically creates and posts records of any blogs that link to that article. As a result, readers can easily find the blogs that discuss the story, gaining multi-faceted insight on the issues that interest them. In turn, bloggers using TrackBack gain visibility before the audience of one of the most popular news sources on the Web when they link to a CNET News.com story, and the CNET News.com editorial team gains valuable feedback to their stories and insight on which topics are generating the most buzz, so they can expand their coverage of those topics.
The TrackBack protocol was introduced by Six Apart, makers of the Movable Type publishing platform and TypePad personal weblogging service, and is free to use. "We're pleased CNET News.com has chosen TrackBack to link blog comments with their news articles," said Ben Trott, Six Apart's co-founder and CTO and creator of the TrackBack protocol."
We are regular CNET website readers, for example, try this January 21, 2005 News.com article by Charles Cooper "When blogging can get you locked up", covering blogging dangers around the world.
Here is a description of CNET operations from that same article:
"CNET Networks, Inc. (http://www.cnetnetworks.com/) is a premier global interactive content company that informs, entertains, and connects large, engaged audiences around topics of high information need or personal passion. The company focuses on three categories -- personal technology, games and entertainment, and business technology - and includes such leading brands as:
CNET, [the computer and digital hardware site par excellence]
ZDNet, [technology news, blogs, downloads, white papers, reviews, prices]
TechRepublic, [e.g. their free download (to registered users) of "48 questions you need to answer for Sarbanes-Oxley compliance (according to the auditors)", a useful download for corporations and their legal staffs and counsel.]
MP3.com [music]
GameSpot, [games]
CNET Download.com, [downloads, but also analysis, e.g. their feature today is "The problem with porn We don't care whether you frequent adult sites, but we do want to help you keep spyware off your machine. Our newest spyware horror story describes how surfing for smut took a costly toll."]
CNET News.com, [e.g. today's article: "How Significant Is SCO's Win?" by Steven J. Vaughan-Nichols writing "How significant was The SCO Group Inc.'s victory in its discovery motion over IBM in the companies' ongoing battle over Linux copyright and Unix contract issues? It depends on which analysts and lawyers you talk to about Magistrate Judge Brooke Wells' decision."]
Webshots, [digital photos]
Computer Shopper magazine, [technology products] and
CNET Channel [structured and standardized product information for electronic catalogs in the IT industry]. With a strong presence in the US, Asia and Europe, CNET Networks has operations in 12 countries. "
Crossposted to LawPundit.
Saturday, January 22, 2005
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