Wednesday, September 24, 2003

WEBLOG SEARCH at MOREOVER (MOREOVER.COM)

Moreover Weblog Search (RSS Title)

Nr. 10 - September 24, 2003 - posted by Andis Kaulins
Press Release © 2003 Moreover Technologies, Inc. All rights reserved.


[The increasing importance of weblogs ( also known as blogs, or in jargon, if related to the law, often called "blawgs" ) as a source of information is highlighted by the following press release from Moreover.com]


FIRST ENTERPRISE-GRADE WEBLOG SEARCH


PRESS RELEASE: MOREOVER TECHNOLOGIES LAUNCHES FIRST ENTERPRISE-GRADE WEBLOG SEARCH


PRESS RELEASE
MOREOVER TECHNOLOGIES LAUNCHES FIRST ENTERPRISE-GRADE WEBLOG SEARCH
World first real-time weblog search to offer enterprises access to high value information


San Francisco, CA - September 22, 2003 - Moreover Technologies, the leading provider of aggregated online business information to enterprises, today announces that it has launched the first real-time weblog search tool for the enterprise. The product harvests information from over 25,000 hand selected, business-critical weblogs in real-time and enables corporate users to gain access to the high value news, commentary and consumer opinion that resides within weblogs.

Weblogs, or "blogs", are frequently-updated, private websites with a chronologically dated 'log' format. They take the form of personal commentaries on a diverse range of topics, from the writer's own life to their observations on business, politics and world events. This highly individual content can provide businesses with invaluable insight into perceptions of their business as well as highlighting news and information that is of particular interest. Blogs are increasingly becoming a key part of the media mix, both in terms of content creation and consumption. There are over 3 million active "bloggers" in the US and, according to the Pew Internet Report, approximately 8 million Americans visited blogs to find Iraqi war coverage.

To overcome the issue of the variable quality of blog content the team of human editors at Moreover Technologies assigns each blog a ranking that corresponds to the reliability, integrity and caliber of the blog thus enabling users to instantly identify high value information. Additionally, each blog is tagged with a wide range of metadata including, but not limited to, the number of incoming and outgoing links to it as well as the blog's status in the wider blogging community.

The aggregated blog information is also available to users as pre-configured or customized topical 'feeds' that provide users with access to relevant information as it appears online. Blog content will also be made available via Moreover’s ci-metabase product - a complete and constantly updated XML feed of all information harvested by Moreover - allowing a completely customised solution for the enterprise.

Jim Pitkow, CEO, Moreover Technologies, said: "Weblogs are increasingly being recognized as an important source of business-critical information. Blogs highlight the news that matters as well as providing instantaneous commentary and opinions on a wide variety of topics and events.

The addition of blogs to the content we already harvest again demonstrates our position at the forefront of aggregated, online business information. By looking for information beyond traditional news sites, Moreover can offer businesses a truly comprehensive service ensuring that our clients receive the information that is important to them wherever it appears and as soon as it appears."

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For more information contact:
Patrick Herridge
Mantra PR
+4420-7907-7809
pherridge@mantra-pr.com

About Moreover Technologies:
Moreover Technologies is a leading provider of online aggregated business information. Its technology searches more than 5,500 hand selected news, corporate or government websites and discussion boards as often as every 15 minutes for new content. This content is then categorized and fed out to users - giving them a real-time insight into the news and issues that matter to them.

Headquartered in the San Francisco and the UK, Moreover Technologies serves blue chip customers, including Hill and Knowlton, CitiGroup and Microsoft.

© 2003 Moreover Technologies, Inc. All rights reserved.


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